<h1> <font color="purple"> Advertisement </h1> </font>

I choose to analyze Jenifer Lopez advertisement for her new perfume Deseco. They have choose to locate the picture in a tropic area, or at least try to make us believe that. I think they choose to locate the picture that way since it makes the perfume look exclusive and delicious. Since the perfume is for men they have choose to have the man in the back. I think they choose to put Jennifer in front since she is beautiful, the person behind the brand and to show that if you use this perfume you'll attract women. They have also choose to put the perfume in front on the picture which makes draws attention to the perfume and the bottle. I think this is a good way to make you aware of the perfume and when you're in a shop later you will recognize the bottle and maybe buy it.

I think the advertisement is affective since it's a nice picture, it looks exclusive and reminds me of summer and heat. The bottle has a cool design and I think guys could buy this. Or at least women would buy it for there men.

Advertisement plays a huge role in why I buy products. If you have seen an advertisement, heard about it and now how it looks like it's a way greater chance for me buying it. I almost never buy stuff that I have never heard of. If I see a good advertisement for make-up or cloths I'll probably check it out the next time I'm shopping. I think a lot of people think the same way as I do,  so good advertisements makes people buy their products.